wonderful rug, beautiful and very soft yet retains its loft in the high sculped areas. Deducting one star because the 10x14 rug was shipped folded up and tightly strapped, which resulted in creases in the backing (and thus the rug itself) even though we rolled it up immediately and I also tried to steam the backside of the crease to get it to relax - both things recommended by the rug manufacturer.