For the price I was quite surprised at the quality. It looks to be a machine knotted/looped rug, and so far is holding up well with a 6 year old and a dog. (We’ve had it for a month.) I’ve gotten lots of compliments on it and even the husband likes it. At first he was a bit worried when I said I wanted a “pink rug”, but then he was like “Oh, that’s just an accent of pink. Ok.” Shipping was extremely fast. It came in less than 48 hours!  One of the edges was curled a little so we put books on it to press it down. All fine after about a day.