Very soft underfoot medium shag rug. 8'x10' fit perfectly in our living room. Paired it with a rug pad for non slip and to provide additional comfort. The ivory is definitely more of a cream tone than a bright white tone. Varying gray tones and aqua. The blue is more of a true blue color (perhaps even sort of a deep periwinkle). It's not navy but could pair with the right tone of navy.