I've been trying to transition to more organic things in my life and bedding was the next thing since you spend so many hours in your bed during your life! I liked these ones for their price and deep pockets as that always seems to be a struggle with fitted sheets. They fit the bed great, and I really appreciated the corner elastic to keep the fitted sheet from coming undone, but I'm not sold on the softness just yet. I've definitely had softer sheets in the past, so I'm still on the hunt for the perfect cotton organic sheets.