I’ve been looking for the perfect cooler that stores east when not in use, offering significant storage space, and is able to be carried handsfree when biking/beaching/camping. The icemule fits all 3 of the categories perfectly. I found the Pro XL to be surprisingly comfortable while loaded to the max. The weight distributes easily and the straps feel sturdy. On top of function, the icemule looks like a premium product with its own identity. At the price point, I felt confident that I wasn’t cheaping out nor overpaying for a name. I recommend this to anyone who wants a rugged travel cooler with plenty of room.