I was hesitant to purchase a rug online because I couldn't feel it and get a good look at it first. However, I found this one online and after hemming and hawing for a couple of weeks, I purchased it. The first thing I said when it was delivered was, "YES, it's soft!". We've had it laid out for about 5 days and we love it! I don't think the blue is as bright as the online picture shows, but it still has that little pop of color I was looking for.