The ease of using and replacing the Brita filters is one of my favorite things about Brita. It’s nice to be able to just take off the lid of the water dispenser, pull the old filter out, rinse off the new filter and pop it back in the dispenser. I’ve used over brands that require more time spent prepping the new filter for use and find that it makes it easier to put off replacement. [This review was collected as part of a promotion.]