I bought this rug for my living room. I mostly use a broom to sweep the rug clean and vaccum it maybe once a week. After 3 months, give or take, it is thinning and shedding like crazy. The shedding I don't mind but the jute is frayed so bad. It looks raggedy and cheap now. I loved it in the beginning but I am very disappointed now. Wish there was a resolution. I think I may just have it be an outdoor rug for my porch, ugh.