Awesomeness! When you see or hear this price for a pillow you pure insanity, but then you try it and you understand it! This is coming from someone who has had a cervical fusion and has epidurals in my neck just to live with the pain and function. Try the pillow, yes it’s cooler and that by itself makes sleep better, but then there is the way it cradles you head. It cradles you both while in bed watching tv and on your stomach sleeping.