As other reviewers said, this rug is very soft. My five-year-old son loves how soft it is and rolls around on it ) The colors are nice and bright, just as I wanted. The rug is not thick, but still looks nice. I was afraid it wouldn’t flatten out completely from being rolled up, but it was completely flat a day or two after I got it. There has been no shedding, either, which has been a problem when I’ve purchased rugs in the past. Great price for the quality you get.