I have had KitchenAid blenders in the past and used them often for a variety of uses. When my very old one finally broke, I purchased an offbrand replacement. It lasted two days in my house before I was ready to purchase another KitchenAid blender! That one had a faulty power switch, but customer service quickly replaced it with a new and even better KitchenAid blender. I couldn’t be happier!