I have a New Year's Resolution and that is to eat healthier. This blender is a quick and efficient way to help me prepare healthy snack and drink using fruits and veggies. I have used frozen fruits which sometimes get stuck but with a little bit of water or almond milk it makes it easier for the blender to work. I like that it starts slowly and not jolt really fast right away. It is a little noisy but I think it is expected for its power. I also like that it comes with flip top lids because I can bring this on the go during busy mornings to work and also during workout. It also keeps drink cold longer that regular cups. This is also dishwasher safe making it very easy to clean. During the first use it smelled something weird like burnt but I don't use it anymore after succeeding usage.