I bought my hand mixer about two months ago.  This is the best hand mixer to date.  My last mixer was a Kitchen Aid also, and I loved it.  One of the beaters broke and it didn't work as well with out that beater.  Any way I wanted a new RED one.  Had the old one for ten years. You could improve the speed button, shifter, it is not very handy. [This review was collected as part of a promotion.]