Its very comfortable, had it for 5 months, smells nice, doesnt make me sweat unless a put a thick cover over it, and it was super easy to set-up. Also, the whole bouncing on one side not affecting the other is sick for my electronic devices, usually id move around and the other side of my bed would move as well causing my devices to fall off the bed or just move where I'd lose them. 

Anyway, if i had a pet or companion they would love that I think cuz i move around a lot and stuff while sleeping so very cool bed, I side sleep or side stay up a lot and back as well, its nice for that.