This is a simple but elegant design, with technical details that are very appealing to me. Base allows the cord to be stored so it's an appropriate length, kettle can sit down any way within the circle of the base without fumbling around. I have had this kettle for a while now and I am very satisfied with my purchase. A few reviews were not as great and I was very hesitant to order. It seemed that some people had rust problems after a few month. I leave the lid open to ensure that the moisture can escape after boiling water and I never leave any water in it. The hot kettle dries that way pretty quick and it prevents the rust. [This review was collected as part of a promotion.]