I was looking for a 10X13 area rug for my living room.  Durability, price and style were my 3 requirements and this rug exceeded my expectations in all 3!!!  I really didn't want to spend a ton on a rug that might get stained/ruined by teenagers and dogs so indoor/outdoor was the way to go.  You would never look a this rug and immediately think outdoor rug.  As a matter of fact, I don't think I would use it outdoor because it has such a light background.
Wayfair had a price almost $100 less than another online retailer and free shipping and tax!!! The shipping was super fast.  

Pros: Price, style, fast shipping
Cons: light background could be a problem with stains