Love beyond love- very happy customer here. This rug is soft with nice density in the pile and looks beautiful in all different light situations. Pix from other reviews seemed confusing as to the color but I took a chance bc I love the design. 2nd pic shows sunlight and shadow. The others are daytime interior lights, and evening window light. The design pattern is definitely bone or cream colored, not white. It’s gorgeous! I’m not seeing any tufts shedding at all.