I absolutely love the rug. It’s a very muted understated blush pink. 1010 for the color… however, I am taking a star off for the weird smell that I am having to fan out… I’m on the third day of fanning the area bc the smell makes my head hurt… I have kept my daughter away bc I’m sure the chemicals are not good for her. Also the rug is very thin but I do like that bc I feel it’s easier to clean and won’t cling to dirt as easy as a regular thick rug.