Lovely rug.  The exact color I was looking for, somewhere between a creamy white and an ivory.  My rug arrived rolled and folded, but the creases were flat within 24 hours.  There was a strong vinegar smell when the rug was initially unrolled, but it dissipated in about 3 days.  For the cost, this rug is ideal.  I did purchase a pad to go under it as other suggested and it makes it a nice plush rug.  I'm very happy with it.