I love this rug. It is just as great of quality as any other jute rug I have seen but at a much better price (if you wait for a huge sale that is!) I have a crawling 8 month old and think it is soft enough. It is not plush. If you are looking for something to be super comfortable this is not it. But if you do not need to surround your baby in chenille every moment of the day and want to have a stylish home, this rug is perfectly fine for crawling on, better then the hardwood floors. It is also a nice thickness so what it lacks in softness it makes up for in shock absorption.