I was searching for a specific rug for a month and checked various websites and stores. Pottery Barn had a very similar rug (almost identical) for twice the price and I was actually going to just splurge and treat myself, but then realized shipping was an extra $99+. I took a chance on this rug and it's exactly what I was hoping for. Yes, it's not soft on feet but I didn't expect it to be. In fact, the similar rug I saw at PB was slightly rougher than this.