I've been wanting a Vitamix for years and after my ninja cracked and broke I decided it was finally time to upgrade. I have been super impressed with everything I have made so far. its very easy to use. I love the presets and self cleaning is amazing. my smoothies have never been...well...SMOOTHER. I've been calling myself Jamba Juice because I feel like a professional now. I'm ordering the blender cups now to make more sauces, dressings, and for to go options. I love that this blender has the self detect blending cups add on option!