Misadvertised as memory foam, this is really just basic egg crate mattress topper. But my dog loves it. So as long as shes happy, Im happy. She usually rips her beds apart instead of sleeping in them, so to find one she actually sleeps in and fits in is great. The velvet and furry cover is really soft. The foam is thick enough to support her and the bolster is a nice pillow when she wants it. It also looks nice in the den as a furnishing. She is a 100lb akita shepherd and fits with room in the jumbo bed.