I normally make iced coffee at home in the summer, and this cup is the perfect addition to that! I have been using some brew over ice K-Cups in my Keurig, and brewing it directly into this cup. The ice does not melt quickly and it keeps the beverage cold for awhile even though it is plastic. I like the weight of the cup and also the diameter of the plastic straw. It makes you feel as if you purchased the coffee from a coffee shop even though you made it at home.