This area rug goes way beyond the expected.  For those of you that enjoy natural fiber and jute rugs you'll enjoy the unexpected touch of denim strands woven into a diamond pattern.  It covers all the bases- rustic, contemporary, coastal- I have it paired with a denim style sofa and 50's furniture.  On top of being beautifully executed, it is very comfortable to walk on and looks great on top of hardwood flooring.  Very happy with this purchase, a great basic piece that works in many settings.  Pros: Well made, easy to keep clean.