From one xmas to the next, I always ended up with wrapping paper stored "safely" in some out of the way location--or damaged. This item holds all the xmas paper in a bright red duffel that is impossible to miss. And, the xmas paper doesn't get mixed in with the regular wrapping paper--or lost completely. It's easy to use, and the clear plastic on the top lets you see how much you have (great for determining how much to order each year without even opening the duffel). It arrived safely and promptly with no issues. A good buy.