My wife and I were in the market for a new mattress and were intrigued by the influx of direct purchase opportunities available online. We did the research, I even attended a conference with the guys from a competing company but something drew us to the Ghost Bed. It may have had a little to do with the Cubs in terms of awareness but once we got the actual mattress, just... wow. It is insanely comfortable almost baffling in its ability to draw you in and produce an amazing night’s sleep. We couldn’t possibly endorse a mattress more!