The rug itself is plush and soft.  The color, however, is more of a creamy yellowish color than ivory.  The pictures on the Wayfair website make it look like a true ivory color, and the lady from Wayfair assured me that it had no yellow tone.  Also, the rug that I received was 3x5 instead of 2x4, so it does not even fit in the intended space. I am giving it 3 stars because the rug really is soft and plush.  What a shame it isn't a true ivory color. I have attached a picture showing the rug, and ivory pillow, and a white piece of cloth.  I hope that gives an indication of the true color of the rug.