Very fluffy and looks exactly like the image I absolutely love it. I bought it to brighten up our bedroom and add some cozy to it. 2 concerns that came up were that the side that lays on the bed is kind of scratchy so if you don't use a top sheet you may not like it. Also be careful with the black string that is on the top. My husband came in with his work pants on and sat on it and it ended up snagging it a bit. It was an easy fix but avoid if possible.