I love the texture!  It's nice and chunky and full of "look at me!" in the room.  It's all jute fiber so it's not the usual soft-type of carpet yarn.  But as far as unique-looking, I love it.  The only downside to this rug is that it has large/high end seems on the two ends, so it's got like what I would call a "lip" on two ends-  something I'd need to warn an older person to watch out for since if you're not aware of it, you could easily catch your foot.