I absolutely love the fabric and color of this duvet cover. The color displayed in the item description is accurate--it's a medium, almost French blue. I love how the design is cheerful and modern yet neutral enough to go with our inherited traditional bedroom furniture, and the cotton is very soft. I have taken off a star because there are no corner ties or fasteners, so our duvet slides around inside the cover a bit, but that's nothing a weekly shaking-out and fluffing doesn't solve. We are really happy with it overall.