Stunning rug! Pros: I also purchased a deluxe pad to go underneath which made it very cushy and plush!  It "settled" and uncurled quickly with the weight of a few books on the corners overnight. 
Cons:  the rug is a bit "pinker" than the photo, or perhaps its bound in a pinker tone, rather than purple.
Update:  2 years later, still love this rug!   It is under the dining table, gets a good amount of wear, and it still looks like new!  Excellent rug for the price!