I purchased the twin cloud pillow and have been using it for a couple of weeks now. So far it is comfortable (I haven't tried the firm side only the soft side). I like that there is a space in the middle of the pillow for a place to put my arms. I just wish that Purple would come out with a pillow case for this pillow that lets you use the middle space to its full advantage because right now I'm using a normal pillowcase that blocks the other side of the pillow off.