For the price, its a great rug. Vibrant colors with enough of a faint pattern in the white parts to hide dirt, but not so much to darken it. Its bright and lightens up the room, and its nice and soft. No complaints!

Update After 3 years and a toddler, this thing could definitely use a cleaning. It still hides dirt in the sense that you dont look at it and see a ton of stains, but the overall color is definitely less white. Not the rugs fault, of course. Structurally, its held up very well.