A long time year around scent.... this scent is just what you would expect from a fresh and clean smell. Think of the days where people use to dry the towels and linens outside on clothes lines and hang them there and you smell that fresh breeze of fresh clean towels smack you in the face, you smell it right! Its awesome, this scent definitely lives up to the hype of a clean fragrance I have had it in just about everything as well, cups, car jars, candles, etc. This scent is for those fresh, clean, pungent lovers.