We have an old sign from an old family business that we wanted to display. It no longer lights up. So we wrapped this LED light strip around the sign, worked great! Very flexible, super easy to install. The app was easy to download, and we don't need to keep track of another remote. Many options for customizing brightness, color, timing, fade, etc. Most light strips are little dots, this is a solid strip of light - looks much better in my opinion. We are using this indoors but it seems like it would be weather-proof and durable for outdoor use as well.