I like the pillows but not convinced they are worth what I spent for them. They are well constructed and definitely fluffy but I've had pillows in the past that were about the same for less $$. For all the hype and aggressive advertising and positive reviews I had high expectations so I thought they'd be better. Not as firm as I thought they'd be either, but truly firm pillows are hard to find despite the fill power advertised by any manufacturer. I'm a side sleeper and a big guy so I have to scrunch them up a bit to reach the comfort level and the firmness I desire. But they are definitely well constructed so I will be keeping them.