This might be the perfect electric fireplace. It's remarkably simple in design, with views of the flame on three sides. The power cord, instead of the usual three feet, is five feet long. The flames can be turned on without the heat and I like to use it on stormy nights because it has such a calming effect. While writing this review, the temperature outside is 104 degrees, so I can't review how quickly it heats the room. But the fireplace emits heat from below the fireplace window, almost at the floor level. This is important because heat rises. I recommend this small fireplace that is both constructed and designed impeccably.