The Lacoste Bath Rug is sooooo soft.  It is a pleasure to step out of my shower and onto it.  I got it in Blue, which is a very rich blue.  I love the Lacoste alligator logo on it and guests have even commented about it.  The non-slip coating on the back of the rug is very much appreciated, since I have had others which could slip when stepping on them.  I feel completely confident when stepping on this rub.