This is one of those rugs that looks pixelated in bright dots when you're standing right over it but then blends beautifully into a worn looking old rug vibe from several feet away, the same color-blending trick as certain Impressionist paintings.  So the official item photos and the customer photos are both accurate.  It works for me because it's over by the fireplace corner but I think if it was my main rug at my sofa where I sit all the time, the many dots would stand out too much and bug me.