I just recently purchased 2 cloud pillows, but, unfortunately, I am gping have to return them. I have tried both firm and soft sides, but still uncomfortable. for some reason, I do not like the pillows from Purple. I purchased the original one a few years back and gave it away. Last year, I purchased the next one they had and it, also was uncomfortable. I also gave that one away. I have bought 3 mattress sets and then upgraded two of the to the purple 2. The mattresses are fantastic, but not crazy about the pillows. Maybe it is just me.