In general it’s a good quality runner, however the photo portrays a “Mongolian Lamb” type texture and what arrived looks more like a typical budget faux fur. 
I would like to add that I do know it’s faux fur, it says it in the description and the price would reflect that, however I have seen faux Mongolian Lamb fur before and this does resemble something I could have got from hobby lobby for 15 dollars.