I got this free from tuft and needle for my honest review. I've only owned one memory mattress and thought all were the same but this one is like sleeping on a cloud. Its so soft yet bouncy. Its cooling when you get hot, it has a removable cover which is nice. I am pregnant (7 1/2 months) and have trouble sleeping but have had the best sleep since we got this. My husband loves it too, he said he didn't move all night from the spot he laid down in. (he moves alot in his sleep) I also love the color and the look of the mattress. Definitely have recommended it to my family and friends.