I ordered this bed along with the kids memory foam mattress.  Wow, all I can say is that it's the perfect pink on pink combination for anyone's princess!  It took me less than 1 hour to put it together...I don't know why others had a problem; the hardest part is tightening up some of the hex screws for the headboard and footboard.  Otherwise, everything was a breeze (my 13 year old son helped!).

I purchased this based on customer reviews, so now I also recommend it to anyone else considering this.