So soft and beautiful. Looks like real fur from a distance because of the different colors in the shag. It seems like it will be a very durable rug. Makes the Space nice and comfy. Things literally get lost in it because of the depth of the shag , but I don't think it's a bad thing . We just find things hiding in the rug here and there ( namely my children's little toys.) Absolutely love the rug and would recommend it to anyone !