I had seen the commercials for the product and saw them in the store while I was on a cleaning product trip. I decided to pick up a pack and put them to the test. I was reorganizing my kitchen and needed space to hang thing on the walls. They worked great. As I needed to move things around, it was easy to remove the hooks without damaging my walls. This is a wonderful product and I plan to get more strips to add things. [This review was collected as part of a promotion.]