I bought the 12 ft. last yr after Christmas sale.  It's the most beautiful tree I've ever owned. The slim fit is ultra contemporary and fits any modern decor perfectly.  The branches are very full if you take your time in spreading them out.  I especially like how the main middle pole is covered as well, and you dont see a steel pole. This makes the tree look realistic. Easy assembly.  I LOVE MY TREE. I actually couldn't wait for Christmas to put it up, so I put it up early this year. I see it's on sale again this year for about the same price I bought it at last year. Not cheap at 300+, but regular price 700, and it looks it.  I believe it will last a very long time.  I'm very happy with my purchase. Thanks Wayair!