This bed does arrive in shrink wrapped packaging.  However this is stated in the description of the bed that you are to open and allow 48 hours for the bed to fluff out to its original shape and size.  My problem is my dog couldn't wait and plopped right down on it.  Its been less than 24 hours and it has filled out pretty well.  My dog really seems to enjoy this bed.  I do wish it might have been a little more firm and a little thicker.  But for the price this is an excellent bed.  My dog is a 75 pound lab collie mix.  The jumbo bed is a great size for her.  She has plenty of room to move around and sleep in different positions.  I am probably going to get a second one to keep in the living room for her.  

Pros: Great value, looks nice and my dog really likes it.
Cons: I personally would like to see it a little more firm and thicker.  But my dog really enjoys it.