Took about an hour to set it up and fluff it. It is a BIG, BEAUTIFUL tree!!  My family and I are VERY picky about our Christmas tree. The ONLY reason I gave it 4 stars, is because it needs more lights!!  I am a huge Christmas light person. I think it has about 750 white lights, which are beautiful, but Im probably gonna add another 3 or 400 colored lights to it.   I would highly recommend this to others. I was really impressed.