I bought this for my very picky 12 yr old. grandson who insisted on a famous brand this color. Hint.
After I have introduced him to luxury bedding here, he wants for no less. Hehe Kids sheet sets should step up the comfort level. 
He loves his twin bed now...one downfall he never wants to leave his comfy bed. But it sure is easy to him to go to bed for school now. ) He quick asking for the purple mattress bed. )