Pretty fragrant. And I’ll admit I ordered these for an alternative use. I place (hang) them near my hummingbird feeders to keep Yellowjackets from invading the nectar. They do avoid them. How long they will last in the open air I don’t know but they are doing a good job now. Look closely inside the jar to find the cute, wire hangers that come with them. I can see buying these every spring for use with my feeders.