When I first smelled this in the store I was elated, as was my fiance. The smell was INCREDIBLE: very cherry, but not the fake cherry scent we are accustomed to. When we got home, we lit the candle as we were both ecstatic over it. Initially, it burnt very well and the throw was amazing! The scent carried and I couldn't have been happier. However, after burning for several hours, the wink began to drown, and the scent carried no more. I blew it out, thinking it had been burning too long, but now after multiple burns, it has just gotten worse. The wick DROWNS and it is also too small for such a big candle. Very cheap! I expected more for such an expensive candle. Yankee Candle should get thicker better wicks that can handle these jars and tumblers. As a first time buyer, I am disappointed and will probably look elsewhere for candles.